Conference Day: Knowledge Sharing and Networking

The first day was packed with insightful presentations that left attendees inspired and equipped with new knowledge. Kicking off with some tasty pastries and coffee sponsored by Sales Snap and a keynote from Jenna Tiffany, we learned some of the common pitfalls and mistakes that people make with their marketing strategy and some great tips on how to approach your marketing efforts more strategically.  Edit media

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After a lovely lunch we had the traditional ‘State of Mautic’ keynote from Project Lead, Ruth Cheesley – The Mautic Update – which explored a number of themes including celebrating the top contributors over the past year, announcing some exciting new projects that are coming in the near future, and also raising awareness of the project’s financial health and the importance of supporting Mautic financially to ensure future growth.

The rest of the day unfolded with talks on a range of topics from exploring whether we actually need segments in Mautic to diving into best practices and tips for sending emails in Mautic 5. We also had insightful talks from no-code contributors on their journey to getting involved with Mautic, and a great session on how to build a business around Mautic which makes money while also supporting the open source project.

The day wrapped up with an ‘Ask me anything’ session with five members of the Mautic council.

The enthusiasm was palpable as community members absorbed valuable insights from speakers who shared their expertise in various aspects of Mautic and Marketing Automation.

Inaugural Mautic Awards: Recognizing Excellence

A special highlight at the end of the first day of the conference was the first-ever Mautic Awards, celebrating outstanding contributions to the community. Expertly MC’d by Robert Douglass and “Jam” Jeffrey A. McGuire, it was a wonderful celebration of our amazing community.

The awards ceremony recognized excellence across multiple categories:

• Impact Award (Sponsored by Dropsolid)
  • Winner: Leuchtfeuer Digital Marketing: Lehner Versand AG
  • Runner-up: Axelerant’s Multi-Tenant Mautic Solution for Ecommerce SaaS
• Community Choice Award
  • Winner: Leuchtfeuer Digital Marketing: Lehner Versand AG
  • Runner-up: Axelerant’s Multi-Tenant Mautic Solution for Ecommerce SaaS
• Mautician of the Year Award (Sponsored by Acquia)
  • Winner: Ekke Gümbel
  • Runner-up: Anderson José Eccel
• Partner of the Year Award
  • Winner: Dropsolid
  • Runner-up: Leuchtfeuer

The awards ceremony was made special by presentations from distinguished community members, including Dmytro Kudrenko (CEO of Stripo), Robert Douglass, John Linhart, and Favour Chibueze.

We would like to say a huge thank you to all of our panel judges who helped to decide the winners, including Jenna Tiffany, Dmytro Kudrenko, Radek Kaczyński, Robert Douglass, Favour Chibueze, Oluwatobi Owolabi, Simran Sethi, and Andy Towne.

The evening social proved to be a particular highlight, offering attendees a chance to connect on a more personal level. The informal setting created the perfect atmosphere for networking, strengthening existing relationships, and forming new connections within the Mautic community while sampling some delicious local Portuguese food. 

Contributing to Mautic: Building the Future Together

Day two saw the community rolling up their sleeves during the Community Sprint, an opportunity to contribute to the four teams that keep the Mautic open source project running. Teams collaborated on several crucial projects:

Mautic 6 Development: Working on the next major version of the platform

Documentation Migration: Improving and updating the documentation system

Marketing strategy: Working on defining and building a strategic approach to marketing Mautic as a product, alongside sharing news from the open source community

Onboarding Bot: Developing tools to help new users get started with Mautic

After a lovely lunch sponsored by Bouncer in the Portuguese sunshine after a rather rainy start to the week, everyone got back to work for a focused afternoon of contribution.

Following a successful day, many of the attendees reconvened for a special barbeque by chef extraordinaire Lenon Leite, with more opportunities for getting to know each other and making those important connections.

Looking Forward

Mautic Conference Europe 2024 demonstrated the strength and vibrancy of our open source community. The combination of knowledge sharing, collaborative development, and recognition of excellence has set a strong foundation for Mautic’s continued growth and success. It was fantastic to come together for the event to learn and share, with everyone feeling inspired and excited for the future.

The event showcased not just the technical capabilities of Mautic as a platform, but also the passionate community that drives its development forward. As we reflect on these two inspiring days in Lisbon, we’re already looking forward to future opportunities to come together and continue building the future of open source marketing automation.

During the keynote, Project Lead Ruth Cheesley shared the dates for Mautic Conference Global, our next world conference which is held fully online and will be on 9-10 July 2025 – mark the dates in your calendar folks! ​

Mautic Conference Europe 2024, taking place on November 4-5 in the stunning city of Lisbon, Portugal, is set to be the premier event for Mautic enthusiasts, marketers, developers, and business leaders. As a speaker, you’ll have the opportunity to:

• Share your knowledge and experiences with a passionate, global audience
• Gain recognition as a thought leader in the Mautic and marketing automation space
• Network with like-minded professionals and potential collaborators
• Contribute to the growth and evolution of the Mautic project
• Enjoy the beautiful sights and culture of Lisbon, Portugal

What We’re Looking For

We’re seeking a diverse range of topics that will inspire, educate, and empower our attendees. Some areas of interest include:

• Mautic best practices and advanced techniquesCase studies and success stories
• Integration strategies and custom development
• Marketing automation trends and innovations
• Open-source contribution and community building
• Digital marketing strategies and tactics

Whether you’re a seasoned Mautic expert or have a unique perspective to share, we want to hear from you!

How to Submit Your Proposal

To submit your speaking proposal, please follow these steps:

• Visit our speaker submission portal 
• Create an account or log in if you already have one
• Fill out the submission form, including:
• Your proposed session title
• A brief abstract (150-200 words)
• Key takeaways for attendees
• Your speaker bio and headshot
• Submit your proposal by October 1, 2024, at 23:59 PM UTC

Our program committee will review all submissions and notify selected speakers by October 15, 2024.

Important Dates

• Call for Speakers Opened: September 20, 2024
• Submission Deadline: October 1, 2024, 23:59 PM UTC
• Speaker Notification: October 15, 2024
• Mautic Conference Europe 2024: November 4-5, 2024

Don’t miss this opportunity to be part of Mautic Conference Europe 2024 and shape the future of open-source marketing automation. Submit your proposal today and join us in Lisbon for an unforgettable experience!

For any questions regarding the Call for Speakers, please contact us at speakers@mautic.org.

We can’t wait to see your brilliant ideas and proposals. Good luck!
 

Why Lisbon?

Lisbon, with its rich history, stunning architecture, and vibrant culture, is the perfect backdrop for Mautic Conference Europe 2024. Known for its warm hospitality and delicious cuisine, Lisbon offers an inspiring environment for innovation and collaboration. Whether you’re strolling through the historic Alfama district, enjoying a pastel de nata by the waterfront, or exploring the city’s modern tech scene, Lisbon is sure to captivate and energize you.

What to Expect

Inspiring Keynotes

We’ll be lining up some impressive keynotes, featuring leaders in the fields of marketing automation, open source development, and digital innovation. They will share their insights and vision for the future of Mautic and the broader marketing automation landscape.

Informative Sessions

The conference will feature a diverse range of sessions, workshops, and panel discussions covering everything from technical deep-dives to strategic marketing insights. Whether you’re a developer, marketer, or business leader, you’ll find sessions tailored to your interests and needs.

Networking Opportunities

One of the most valuable aspects of Mautic Conference Europe is the opportunity to connect with fellow Mautic enthusiasts from around the world. Share your experiences, learn from others, and forge new partnerships that can help you and your organization thrive.

Community Sprint

Join us for a post-conference Community Sprint where we will collaborate on key projects, squash bugs, and work on new features. This is a great chance to contribute to the Mautic project and see your efforts make a direct impact.

The Mautic Awards

We will be co-locating the Mautic Awards with Mautic Conference Europe – so be sure to bring your glad rags and get ready for an inspiring evening celebrating the organizations and individuals who are doing great things with Mautic.

How to Register

Registration for Mautic Conference Europe 2024 will open soon. Keep an eye on our website and social media channels for updates on ticket availability, early bird discounts, and accommodation options. Booking your travel and accommodation early is recommended to take advantage of the best rates and ensure you don’t miss out on this incredible event.

Call for Speakers

Do you have a story to share, a case study to present, or expertise to offer? Speaker proposals for Mautic Conference Europe 2024 will soon be requested through a Call for Speakers. This is your chance to contribute to the community and showcase your work to a global audience. Keep your eyes peeled for the announcement!

Sponsorship Opportunities

Interested in sponsoring Mautic Conference Europe 2024? This is a fantastic opportunity to gain visibility within the Mautic community and support the growth of open source marketing automation. A variety of sponsorship packages are available to suit different budgets and goals. Contact us at mauticon@mautic.org for more information.

This world conference unites Mautic users, digital marketing professionals, developers and open source enthusiasts from around the world. Whether you’re an experienced Mautic professional or a novice just getting your feet wet with marketing automation, Mautic Conference Global is the optimal platform to broaden your knowledge, connect with our lovely, welcoming community of like-minded individuals, engage in forward-thinking discussions, and discover fresh strategies and cutting-edge developments in the marketing automation field.

A sneak peek into the event

Aside from the two days of the main conference, our popular training day returns this year on 9th July for those who are keen to delve deeper into Mautic and marketing automation. It’s an excellent opportunity to learn from experienced practitioners, pick up practical knowledge to help you do your job better, and ask your most pressing questions.

Tickets – get them while they last!

Tickets for Mautic Conference Global are now up for grabs, but be quick if you want to benefit from the cheapest price. We have strictly limited numbers of super early-bird and early-bird tickets, along with a small number of ‘pay what you can’ tickets from $10.

Given the high demand, we strongly recommend securing your place as early as possible as we fully expect the event to sell out. To register for the event, click below.

Get your tickets for Mautic Conference Global 2024

Call for speakers and workshop providers

The Call for Speakers (and Training Workshop) Providers is open! Share your innovative ideas, success stories, or teaching prowess with the world. We welcome contributors from all walks of life and levels of experience – professionals, hobbyists, students – and from both within the Mautic community and the wider marketing automation world.

With the variety of attendees, you can be sure that your insights will influence a wide diversity of audiences, from newcomers to the field to established veterans.

Please check our Call for Speakers for more details and don’t forget to submit your session before the closing date, as it won’t be extended!

Check the Call for Speakers

Call for volunteers

Whether you love being the MC of a track or helping out behind the scenes with social media, design, program or the website, we have a range of ways you can get involved as an event volunteer. Check out our documentation on the available roles, and reach out to us at mauticon@mautic.org if you’d like to volunteer, or via #mauticon on Slack.

Let’s make this year’s Mautic Conference Global the biggest and best one yet bringing together our collective passion and energy with the immense amount of shared knowledge and wisdom. Together, we’re shaping the future of Mautic and creating what’s going to be an unforgettably awesome event – don’t miss out, play your part!

The event kicked off with 2×3 hours long, hands-on training sessions for new Mautic users. The training was designed as an interactive business simulation focused on cold emails, nurturing campaigns, and WooCommerce integrations with Mautic.

Then, from June 21st to June 22nd, attendees from around the world gathered virtually to learn, share, and connect. The conference was filled with inspiring keynotes, informative sessions, and engaging networking opportunities.

The conference kicked off with a welcome address by our keynote speaker, Dmitry Kudrenko – CEO of Stripo – who set the tone for the rest of the event. Attendees were then treated to a series of informative sessions covering a wide range of topics, including marketing automation, digital marketing, and customer experience.

At the core of the event, like always, was “The Mautic Update” by project lead Ruth Cheesley: A comprehensive roundup of everything Mautic, including some breaking news and unique insights regarding the Mautic project as well as the product.

Sessions within the event were led by industry experts who shared their knowledge and insights, providing attendees with valuable takeaways that they could apply to their businesses.

Integration, plugins and DXP

Aligned with Mautic’s next steps in the world of the Digital Experience (DXP), many tracks approached topics regarding Mautic integrations, plugins and using the API. Luiz E. O. Fonseca, for instance, had lots of tips for end-user marketers to enhance their workflows using low-code, open-source tool nodemation (n8n).

Leo Schuler took a look at a more code-based solution for marketers dealing with B2B strategies. By hooking into Mautic’s core and custom scripts, his session showcased an idea for managing duplicate form submits.

Also focusing on managing leads and enhancing nurturing campaigns, Rodrigo Demétrio’s track showcased how to connect Mautic stages to a sales pipeline with a new Mautic plugin. With a drag-and-drop interface, the plugin offers a sales funnel that can also connect Mautic to other CRM tools.

It’s all about the customer

Who doesn’t like to play games and have fun? From this starting point, Vladimir Mladenov presented two case studies of how gamification can enhance a marketing campaign. Using Mautic focus items alongside tools such as forms and segments, the examples showcased wheel of fortune, quiz and memory game options for lead acquisition and qualification.

Networking and community building

One of the additional highlights of the conference was the networking opportunities. Attendees were able to connect with each other through the conference platform, allowing them to build relationships and share ideas. The virtual networking sessions were a huge hit, providing attendees with an opportunity to connect with like-minded professionals from around the world.

Also well received were the different language tracks enabling localized communities to gather and build out ties and foster regional connections. Discussions about how to strengthen local engagement and the surrounding communities brought to light quite interesting ideas on how to regionally strengthen the ecosystem and make more people aware of the value Mautic could bring to the specific local challenges.

Another highlight of the conference was the virtual expo hall, where attendees could explore the latest products and services from a variety of vendors. The expo hall was a great place to learn about new technologies and solutions that could help attendees take their businesses to the next level.

Overall, the Mautic Conference Global 2023 was a huge success. Attendees left the conference feeling inspired, informed, and connected.

Missed something? There’s still time

We would like to thank our sponsors, speakers, and attendees for making this event a success. We are already looking forward to next year’s conference and can’t wait to see what the future holds for the Mautic community.

If you missed the conference, don’t worry! You can still access the recorded sessions by purchasing a ticket as the event will be open for the next week, or you can wait a few weeks until we release the videos. We hope to see you at our next event!

It’s that time of the year again: Everybody is looking forward to the next world-wide online conference on Mautic. Thisvirtual conference comprises attendees including end-users, marketers, integrators, executives, editors, content strategists, administrators, designers, developers, IT and devops, and more.

And… We now have the date! On June 21st – 22nd 2023, there will be a packed two-day schedule. Talks and panels will cover all the various interests and skill levels. Moreover, multiple tracks offer languages like French, Portuguese or German – and of course English.

The yearly complementary on-premise Mautic Conference event (which took place in Belgium 2021, and in Brazil 2022) will be held in November, and is planned to be announced during Mautic Conference Global.

Important Dates for Mautic Conference Global 2023

• February 27 – Session proposals open
• March 31 – Session proposals close 11:59 pm UTC
• April 14 – Session notifications
• April 18 – Session acceptance deadline
• April 21 – Sessions announced
• May 29 – Pre-recorded video submission deadline (non negotiable!)

Speak at Mautic Conference Global – In Your Language!

We welcome speaking submissions on the tracks listed below. We especially encourage speakers to submit talk in their preferred languages. You are also welcome to give the same talk twice, i.e. in English as well as in your local language.

Submit your Session Proposal

Talks and Topics 

There will be tracks to cover a range of topics and areas of interest including:

• Marketing Strategy
• Marketing Automation Best Practices
• Growing a business with Mautic
• Mautic for ECommerce
• Developing for Mautic
• Using Mautic
• Scaling and optimizing Mautic
• Privacy and Compliance
• Open Source
• Mautic Community
• Non-English speakers are welcome to submit their proposals in their native languages.

Join the Organizing Team… Beginners welcome!

Being a part of the Mautic Conference team is the perfect first step into being a more active part of the Mautic community, especially for non-developers.

Interested? Please let us know in the #mauticon channel on Slack!
(If you are not yet using Slack, please get your free invite from https://mautic.org/slack)

Volunteer for MautiCon 2023

Here are some examples for the different areas we need volunteers but please note that this list might be missing the skills you have so feel free to join us on slack and mention what you could help with. Whatever topic you pick, we promise to give you the best possible onboarding and support… You are not alone!

Operations

• Track Leads – help to manage the session and communicate with speakers assigned to you for a smooth conference. For multilingual tracks we need leads who are fluent in the language to run the track.
• Session review panel – join the team that reviews the sessions received and decides on which to make the schedule.
• Support desk – A kind of front desk during the event, supporting users and helping people find their way around the event platform

Marketing

• Social Media: help us develop strategy for our social media, schedule and publish posts using HeyOrca.
• Graphics Design: We use Canva to make it easy for copying design and making simple text changes. If you can help with creating new designs we would value your assistance.
• Content Creation: Help us write blog posts, speakers or session features to drive registration, promote sessions, end of conference summary etc.

Sponsorship

• Help us to raise much needed funds for Mautic by reaching out to potential sponsors and selling our sponsorship plans.

Video

• Like always, we want to have great footage for intermissions etc., so if you an on that creative end, you’re very welcome here!
• Also, we aim to release all talks on YouTube quickly. Please help us with the post-processing if you can

All volunteers get free access to the events as a thank you for your time.

Sponsorship

Do you use Mautic or your organization uses Mautic, we will like to have you as a conference sponsor by choosing from any of the categories you will like to sponsor.

About Mautic

Mautic is an open source marketing automation platform that provides you with the greatest level of audience intelligence, thus enabling you to make more meaningful customer connections. Use Mautic to engage your customers and create an efficient marketing strategy.

Tivemos uma conferência de dois dias que começou com palestras de especialistas em Mautic e marketing digital.

• Marina Gazzoni – Gerente líder de conteúdo da Empiricus Research
• Erich Casagrande – Gerente na Semrush Brasil
• Professor Guanabara – Instrutor de Tecnologia e Marketing e YouTuber
• Leandro Viera – Fundador e CEO da Apiki
• Rodrigo Neves – Fundador da VitaminaWeb e Presidente da AnaMid
• Rodrigo Oliveira – Líder de Marketing na ONG LBV
• Luiz Tibiriçá – CEO da Kronendesign
• Ruth Cheesley – Líder de projeto do Mautic na Acquia
• Luiz Eduardo – CTO na Powertic
• Leo Borlot – Criador de Conteúdo
• Kauê Linden – Fundador da Hostnet
• Antonio Carlos Nogueira – Especialista em Marketing e Comunicação
• Zeca Nunes – Instrutor Microsoft Credenciado
• Paulo Vieira – Gerente de Sucesso do Cliente na Validity
• Alanna Kern – Mentora de Marketing Digital e Empreendedorismo

Obrigado a todos por compartilharem seu conhecimento com a Comunidade Mautic local!

O segundo dia foi um Dia da Comunidade onde reunimos nossas cabeças para refletir sobre assuntos de várias equipes do projeto. Houve bastante muito progresso regado a muito café brasileiro!

E por último, mas não menos importante, um enorme obrigado a todos os nossos patrocinadores!

Eles foram:

• Hostnet
• Powertic
• Leuchtfeuer Digital Marketing
• Profissão Cloud
• MTC Fácil
• DT Network

O evento também contou com o apoio técnico de:

• AnaMid
• comschool

Se você perdeu este evento, siga o Mautic nas redes sociais para não perder os próximos perto de você.

English translation:

For the first time ever, Brazil hosted the Mautic Conference South America 2022 in São Paulo. The event’s goal was to bring Mautic developers and users together in person to learn, share and have the opportunity to work together on some projects to grow the presence of Mautic in South and Central America.

We had a two-day conference which started with talks from specialists in Mautic and digital marketing. 

• Marina Gazzoni – Content Lead Manager at Empiricus Research
• Erich Casagrande – Manager at Semrush Brazil
• Professor Guanabara – Tech and Marketing Instructor and YouTuber
• Leandro Viera – Founder and CEO of Apiki
• Rodrigo Neves – Founder of VitaminaWeb and President of AnaMid
• Rodrigo Oliveira – Marketing Lead at LBV NGO
• Luiz Tibiriçá – CEO of Kronendesign
• Ruth Cheesley – Project Lead of Mautic at Acquia
• Luiz Eduardo – CTO at Powertic
• Leo Borlot – Content Creator
• Kauê Linden – Founder of Hostnet
• Antonio Carlos Nogueira – Marketing and Communications expert
• Zeca Nunes – Accredited Microsoft Instructor 
• Paulo Vieira – Customer Success Manager at Validity
• Alanna Kern – Marketing Digital and Entrepreneurship Mentor

Thank you all for sharing your knowledge with the local Mautic Community!

The second day held a Community Day where we put our heads together to cover topics from all our teams. There has been a lot of progress and a lot of Brazilian coffee, too!

And last, but not least, a huge thank you to all our sponsors!

They were:

• Hostnet
• Powertic
• Leuchtfeuer Digital Marketing
• Profissão Cloud
• MTC Fácil 
• DT Network

The event also had media support from

• AnaMid
• comschool

If you missed this event, follow Mautic on Social Media to avoid missing the next ones in your area.

In the Mautic Community we have decided to rotate continents each year for our in-person conference, which gives an opportunity for local communities to host the event.

Would you like to have the next Mautic in-person conference in your country?

We are inviting you to submit a proposal before the end of April 2022 for consideration – we will make the final decision during our community sprint in Budapest. The conference will happen in November 2022, but we are flexible on the actual dates.

What do I need to consider if I want to propose a location?

Importantly, we cannot hold the event in any European country – so you need to be outside Europe. Other than that, here are some of our requirements:

• A team of people who are going to work together to run the event
  • This does not have to be a big team, but should be more than one person
     
• A city where the event will take place – ideally someone in the team should be ‘on the ground’ and live in or near the area
  • Well connected for national and international travel connections
  • A good range of reasonably priced accommodation
  • A strong Mautic community presence
     
• A venue where you think the event could be hosted over 1-3 days
  • A large plenary room for talks (or smaller rooms if the event would be multi-track)
  • Breakout rooms for community sprints, follow up discussions
  • An area for networking between sessions
     
• Local interest from sponsors and attendees
  • There should be at least one local sponsor who is interested in financially supporting the event

If you have an idea for a location please submit it before the end of April here:

Submit your idea

Today I’d like to ask you to become a part of that team! For 2022, we have made that much easier by clearly defining and explaining the various roles and tasks – see this overview. In short, we need all sorts of skills. 

Please take a brief look: Would you consider helping us for

• Mautic Conference Global (online, June 8th-9th, 2022) or for the
• Mautic Conference (on-premise, November 2022, location yet to be defined)

with any of those tasks?

That’s great! Please simply send me an email (or contact me on Slack) and let me know your thoughts (or questions, too).

Of course, this is completely non-committal. And you will have all the assistance you want, from those who had the same role in previous Mautic Conferences. There is a lot of experience already, so all it really takes is your willingness to contribute a bit of your time and passion for Mautic.

Thank you very much in advance!

Ruth Cheesley
Mautic Project Lead

P.S. Can’t volunteer yourself? Please discuss with your colleagues, maybe somebody else might be able to help Mautic here!
Or help us financially, instead, by sponsoring the event. Interested? Please contact me via email or Slack, see above.