1. Financial Overview: The income for the month increased due to Mautic Conference Global ticket sales and new and recurring memberships, totaling $5,977.47. The expenditure was as expected, totaling $9,895.72. However, the income was still lower than the outgoings, indicating a need for increased income generation.

2. Contributions: Contributions from both organizations and individuals increased this month, with Dropsolid and Anderson José Eccel being the most active contributors. The community welcomed 21 new contributors and 113 new members.

3. Usage of Mautic: The number of new signups for Mautic Trials remained consistent, but most users didn’t continue using the trial beyond the first week. The number of people installing Mautic tracking code on their websites continued to grow, but there was also a high number of users removing it.

4. Community Health: The community saw a growth in contributions, averaging around 200-400 per month. The Mautic Conference Global event was successful, welcoming 155 attendees and raising $10,157.64 for Mautic.

5. Upcoming Events: Plans are underway for the next in-person conference, Mautic Conference Europe, which will be held in Lisbon, Portugal at the beginning of November.

Finances

Income

This month has seen an increase in income from both the Mautic Conference Global ticket sales and also new and recurring memberships. We’re also grateful to the sponsors who came on board to support Mautic Conference Global which boosted our income this month.

Expenditure

Our expenditure this month is as expected, there were no unplanned costs other than a small amount for posting thank you cards and stickers to new contributors.

Overall we do need to start bringing in more income as we have had several months where the income has been lower than the outgoings. While this can be held for a short time, it’s not sustainable in the long term.

July also saw me taking two weeks of vacation time which means that the work on proactively following up potential memberships and sponsorships slows down for a time.

Contributions

A big thank you to all the organisations who have contributed to Mautic in July!

These organisations are making Mautic and helping to grow our awesome community.!

? You can always take a look at the data for the last 90 days via this link: https://savannahcrm.com/public/overview/2b4590bf-cad0-4c71-870a-6f942a25f8fe and you can now view this month’s report here: Mautic | Monthly Report for July 2024

= Increase from last month
= Decrease from last month

Organizations

Most active companies

Dropsolid 378 ( 13.90%)

Acquia 209 ( 21.51%)

Leuchtfeuer Digital Marketing 164 ( 209.43%)

Moorwald | Sven Döring 84 ( 18.31%)

Crafting Email 71

Axelerant 64

Friendly 37

Matic Zagmajster s.p. 29 ( 52.63%)

Comarch 24 ( 33.33%)

Webmecanik 22 ( 29.03%)

Top contributing companies

Dropsolid 88 ( 27.54%)

Acquia 68 ( 74.36%)

Axelerant 64 ( 2033.33%)

Leuchtfeuer Digital Marketing 25 ( 177.78%)

Comarch 12 ( 300%)

Webmecanik 12 ( 7.69%)

Devsadda 10 ( 233.33%)

Crafting Email 7

Moorwald | Sven Döring 6 ( 50%)

Bluespace 4

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly!

A big thank you also to all the individuals who are helping us build this awesome community ??

Individuals

Most active contributors

Anderson José Eccel 251

John Linhart 196

Madlen Friedrich 86

Sven Döring 84

Ricardo Freire 71

Mike Van Hemelrijck 60

Avinash Dalvi 53

Renato Carabelli 49

Ekke Guembel 47

Simran Sethi 45

Top contributors

Anderson José Eccel 61

John Linhart 55

Simran Sethi 55

Abhisek Mazumdar 14

Patrick Jenkner 10

Rahul Shinde 10

Zdeno Kuzmany 9

Tomasz Kowalczyk 8

Ricardo Freire 7

Martin Vooremäe 7

Welcome to our new contributors this month ?

Clara_Bonnet__

Angelo Miloch

Christian Säum

julia.neuhaeuser

dana

johnniefadd

Chiara Aliotta Baras

Dries Buytaert

Pratik Upadhyay

Achilles Poloynis

Jonas Ludwig

lolcode

Martin Vooremäe

Robert Douglass

Renato Heeb

okdnet

Joe Bordes

Aman Reddy Pundru

Sylvain FAVRE

Richard van Delft

duplexcleaning

Top supporters

John Linhart 4

Renato Carabelli 3

Madlen Friedrich 2

duplexcleaning 1

lolcode 1

Sylvain FAVRE 1

okdnet 1

Joey Keller 1

Norman Pracht 1

imihandstand 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 21 new contributors ? ( 100%) and 113 new members joining the community! ? ( 39.51%).

Usage of Mautic

We are continuing to see an average of 400-450 new signups for the Mautic Trials each month, however since we implemented in-app analytics we are noticing that most users don’t continue using the trial beyond the first week. We’re looking into using surveys and other tools to understand what is behind the drop off of engagement, and will use this to further inform progress.

We continue to see growth in the number of people installing Mautic tracking code on their websites, but we’re also seeing quite high numbers as reported last month, of users removing it, too. This means that the number of active sites fluctuates a lot from month to month.

Last month I introduced a new chart to the Open Startup Metrics Google Sheet, which allows us to track both the all-time cumulative numbers (all sites that have ever installed Mautic tracking) and the all-time cumulative active sites (currently active sites using Mautic tracking).

I’ve also created another chart which shows the sites adding tracking against those removing tracking by month, which makes the general trends much clearer.

It’s important that we keep an eye on the tracking removal, however the large drops are explained in last month’s report as being related to a large domain name parking company, so it’s something of an outlier in the data.

Community Health

As mentioned in the shout-out above, this month we welcomed 21 new contributors. Whether that’s testing a pull request, helping someone find a solution on the forums, creating a design or writing copy for social media, it all helps to move Mautic forward faster.

It’s great to see a continued growth in contributions to the community given that we were down at around 80 contributions a month back in 2020 and now we’re averaging around 200-400 per month.

We’re also seeing a lot more people coming back to the community and continuing to engage, rather than arriving and not returning, as detailed in the chart below. The dark blue at the bottom indicates new people joining the community, the next line represents people who are already members coming back to re-engage, and the top colour represents all active members.

This month we also saw a very successful Mautic Conference Global event held virtually via Airmeet again. We welcomed 155 attendees who joined us from around the world, with 27 speakers sharing their knowledge and expertise. A big thank you to the entire team who helped us to put on this amazing event, and to all our wonderful sponsors and speakers – without you, it wouldn’t be possible!

The event also raised $10,157.64 for Mautic across sponsorships and ticket sales, so when we take the $6,500 cost of Airmeet for the year and the $250 license for Sessionize away, we’re left with a net balance of $3,407.64. This is a lot less than we were anticipating, mainly due to the difficulty in finding sponsors to support the event and a lower than expected attendance.

Plans are already underway for our next in-person conference, Mautic Conference Europe which will be in Lisbon, Portugal at the beginning of November – I hope to see you there!

Conclusion

In conclusion, July was a month of growth for Mautic, with increased income, contributions, and community engagement. However, there is a need to increase income and maintain user engagement with Mautic Trials. The success of the Mautic Conference Global event was a highlight, and plans are already in progress for the next event. The community continues to thrive and expand, welcoming new contributors and members, and it’s exciting to look forward to what the coming months will bring.

• The income this month as quite low at $4,250 with additional unplanned expenses relating to defending a trademark case
• June has been a strong month for contributions, with the 5.1 release being made which had 10 new features, 130 bug fixes, and 156 enhancements.
• A large domain name parking company which added tracking to all their parked sites back in Q3 2023, removed that tracking which resulted in a large drop of sites that are using Mautic tracking. There was however a large increase in the number of new sites deploying Mautic tracking.
• Despite a quiet month with the fundraising, the community’s energy and excitement are high, especially with preparations for Mautic Conference Global 2024 well underway!

Finances

Income

This month has been quite low when it comes to income, with only one new Community Tier member and the regular monthly sponsors. We have, however, had quite a few last-minute Mautic Conference Global sponsors coming on board which helped to boost the income.

Expenditure

This month we saw an additional legal fees invoice owing to having to defend a trademark claim notice against Mautic. The rest of the fees are as expected.

Contributions

Organizations

A big thank you to all the organisations who have contributed to Mautic in June!

These organisations are making Mautic and helping to grow our awesome community.!

? You can always take a look at the data for the last 90 days via this link: Mautic in the last 90 days and you can now view this month’s report here: Mautic | Monthly Report for June 2024!

= Increase from last month
= Decrease from last month

Most active companies

Dropsolid 326

Acquia 168 ( 19.15%)

Moorwald | Sven Döring 67 ( 103.03%)

Leuchtfeuer Digital Marketing 53 ( 48.54%)

Webmecanik 31 ( 72.22%)

Devsadda 25 ( 7.41%)

Twentyzen 24

acolono GmbH 19

Matic Zagmajster s.p. 19

Comarch 18 ( 12.50%)

Top contributing companies

Dropsolid 70 ( 1650%)

Acquia 40 ( 2.44%)

Webmecanik 14

Leuchtfeuer Digital Marketing 5 ( 70.59%)

Devsadda 4 ( 75%)

Moorwald | Sven Döring 3 ( 25%)

Bluespace 3

Axelerant 3

Comarch 3 ( 57.14%)

Rated Original 1

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly!

Individuals

A big thank you also to all the individuals who are helping us build this awesome community!

Most active contributors

Anderson José Eccel 168

John Linhart 154

Nick Vanpraet 76

Sven Döring 67

Mattias Michaux 46

putzwasser 37

Zdeno Kuzmany 28

Rahul Shinde 25

Dirk Spannaus 24

Bill F 24

Top contributors

Anderson José Eccel 43

John Linhart 36

putzwasser 21

Zdeno Kuzmany 14

Peculiar Umeh 12

Rembrand 12

Abhisek Mazumdar 7

Nick Vanpraet 5

Rahul Shinde 4

Simran Sethi 3

Welcome to our new contributors this month ?

EpicProv

A.Sagitov

ZegMaarManu

DJUserkent

Frettyl

alexander-nitsche-governikus

zwf

c-speed

jackwang

savrat

kleanth

Top supporters

savrat 2

John Linhart 2

jackwang 1

mneumann 1

kleanth 1

zwf 1

ZegMaarManu 1

Renato Carabelli 1

c-speed 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 12 new contributors ? ( 33.33%) and 81 new members joining the community !? ( 1.25%).

Usage of Mautic

We’re seeing a minimal increase in the downloads via the mautic.org download page at the end of Q2, with around 650-700 downloads per month.

Mautic trials

We’re continuing to see signups for the trial service at a rate of around 400 per month, however almost all of these have no interest in continuing to use the paid service we provide (which results in a revenue stream to the Community). We’re attracting primarily micro businesses, solopreneurs and interested parties, rather than the small to medium sized businesses who we had hoped would be keen to continue hosting their accounts.

Of course, this is a great thing for Mautic given that all these people are getting to check out Mautic and take it for a spin with minimum friction, but we’re also concerned that we’re not reaching the rest of the market.

We’re taking a multi-pronged approach to this, by kicking off a project to rebuild the website alongside improving the user experience and implementing tools like an interactive guide which helps the user explore Mautic’s core features.

We’re also investing more into developing the inbound marketing that we’re doing as part of the Trials project, so that we can proactively reach people who might want to use Mautic and bring them in to the website and the trials.

With the new website we plan to make it much clearer the price associated with continuing the hosted provision post-trial, and also pointing people to the relevant resources for self-hosting or working with one of our partners.

Sites using Mautic tracking

We now have a new chart which allows us to track both the number of active sites with Mautic tracking, and all sites that have ever had tracking installed (as some have installed the tracking and then subsequently removed it).

This month we saw an uptick in the number of active sites, however there was also a concurrent substantial reduction in the total number of sites which had Mautic tracking deployed, which was demonstrated in the chart which tracks sites that have removed Mautic tracking.

On investigating this, it appears to be due to the large domain parking provider who implemented Mautic tracking on their 10,000+ parked domains back in Q3 2023, removing that tracking in Q2 2024.

This does highlight one of the shortcomings of monitoring websites which have Mautic tracking, as it’s likely this was just one single instance of Mautic having the code deployed on 10,000+ websites.

We’d like to get a more accurate way of estimating the number of active Mautic instances – perhaps by updating the Stats App – so if anyone would be interested in digging into that, please get in touch.

All told, in Q2 2024 we saw 5,039 websites adding Mautic tracking, against 16,116 where tracking which had previously been detected was no longer present (this considers a rolling 90 days period for the ‘last detected’ date, to take into account transitory problems with websites not loading when the BuiltWith platform indexes them).

While we’re seeing a large uptick in the number of sites that are using Mautic tracking, we also need to be conscious of those who are deciding to no longer using Mautic and better understand what leads to them moving away from tracking with Mautic.

Community Health

In June we’ve seen 11 new contributors taking the time to give something back to Mautic, whether that’s helping to test bug fixes, writing a social media post, creating the newsletter or helping to run a meetup group.

We also saw the epic release of Mautic 5.1 Andromeda Edition, including 10 new features, 130 bug fixes and 156 enhancements, ensuring a more powerful and user-friendly experience for all Mautic users. Read all the details in the Release Notes.

Our videos for Mautic Conference Global 2023 were also rendered and uploaded to YouTube at the end of June, there are some absolute gems that you really should catch up with! Check out the playlist here.

Conclusion

It’s been a quiet month on the fundraising side in June, however with the release of Mautic 5.1 and preparations well underway for Mautic Conference Global 2024, the energy and excitement within the community is palpable.

It’s such a delight to see all the hard work that has gone into the 5.1 release finally getting into the hands of our users, and that it’s inspiring others to step up and get involved as contributors to continue making Mautic even more awesome!

• We’ve had a good month for bringing in new sponsors, monthly donations and individual members ?
• While expenses were higher this month, they were anticipated.
• There were 16 new contributors and 347 contributions in total this month
• The Mautic trials are well underway with over 500 signups to date

Finances

Income

This month saw two new members coming on board – Acquia at the Gold tier, and the Drupal Association at the Bronze tier. A big thank you to both organizations for supporting Mautic’s growth!

We also received just over $1,500 in monthly donations and three individual members joined Mautic this month. We had a small credit from a membership refund and also a single one-time donation.

Thank you everyone for continuing to support Mautic’s growth!

Expenditure

This month we’ve had some increases in host fees due to the income from memberships. Infrastructure is also slightly higher on account of the renewal of our social media scheduling tool HeyOrca at $894 and multiple domain name renewals ($76.96).

We have the last of the travel expenses covering the FOSS Backstage event, which were approved and paid in April. We’ve also got the annual renewal of our virtual postbox (which allows Mautic to have a physical address to receive mail). One membership was refunded when it was incorrectly applied to a company rather than an individual, which is also reflected.

Contributions

Organizations

Most active companies

Dropsolid 372 ( 7.92%)

Acquia 365 ( 98.37%)

Leuchtfeuer Digital Marketing 185 ( 69.72%)

Twentyzen 147

Leancept 94 ( 67.86%)

Stefan Franz 67

Webmecanik 60 ( 39.39%)

Comarch 52 ( 57.58%)

Matic Zagmajster s.p. 44

Friendly 44 ( 30.16%)

Top contributing companies

Acquia 79 ( 125.71%)

Dropsolid 48 ( 92%)

Devsadda 26 ( 420%)

Leuchtfeuer Digital Marketing 22 ( 266.67%)

Webmecanik 19 ( 72.73%)

Comarch 17 ( 21.43%)

Friendly 5 ( 400%)

Leancept 4

Twentyzen 3

Druid 2

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly!

A big thank you also to all the individuals who are helping us build this awesome community!

Individuals

Most active contributors

John Linhart 340

Anderson José Eccel 197

Dirk Spannaus 147

Lenon Leite 124

Jakob Persson 94

Rembrand Le Compte 70

Stefan Franz 67

Mattias Michaux 60

Zdeno Kuzmany 54

Ekke Guembel 45

Top contributors

John Linhart 73

Anderson José Eccel 29

Rahul Shinde 26

Zdeno Kuzmany 18

Lenon Leite 10

Patryk Gruszka 9

Rembrand Le Compte 9

Peculiar Umeh 8

Destiny obamwonyi 6

Ekke Guembel 5

Welcome to our new contributors this month ?

Destiny obamwonyi

Peculiar Umeh

Tosin Akinbowa

Tom-Woef

marcus42

Asme

Jakob Persson

Ivan Kosutic

Princekumar Abhangi

mcphil

adrianoxy

Patrick Robertson

Gowtham Chandrasekaran

jjarrett

Satyam Verma

Xabi Tranche

Top supporters

John Linhart 8

Dirk Spannaus 3

Jakob Persson 3

marcus42 2

Andy Towne 1

Anderson José Eccel 1

mcphil 1

jjarrett 1

Tosin Akinbowa 1

adrianoxy 1

Usage of Mautic

Mautic Trials

We continue to see growth in Mautic installs via Composer, with over double the number of installs in April compared with December 2023.

Since launching the Mautic Trials at the end of March, we’ve had over 500 signups which shows a strong interest in Mautic.

With the addition of the Trials call to action button, we also set up some events in our Analytics platform which tells us that this month we have around a 10% click through rate on the homepage trials button, with a 23% conversion rate and 65% completion rate (where the user has confirmed their email address and started the trial).

These metrics allow us to track the performance of our call to action and improve going forward. We have also implemented at the end of April an open source product analytics tool, Posthog, to better understand how users are exploring their trial environment, so we will also begin to report on these where relevant going forward.

We ask for some basic information on the signup form which you can view in this screenshot:

It’s interesting to see that just over 45% of people trying out Mautic are from businesses with under 50 employees, and that only 41% are considering using it for business purposes.

While we’re still gathering feedback and insights from trial users, it’s clear that giving people a quick and easy way to ‘kick the tyres’ is enabling people to more quickly see the power of Mautic.

Thus far we have two conversions to paid accounts and several more conversations happening with trial users – as a recap, the Mautic project receives 40% of the revenue from the first year of all trial users who become a paying customer, so we are hoping this soon becomes an additional revenue stream for the project.

Usage stats

We continue to see stable numbers of people downloading Mautic via the mautic.org/download form, averaging around 1300-1500 per month.

Composer-based installations are continuing to growth month-on-month with just over 3,000 installations being reported by the stats available from Packagist and nearly 19,000 pulls of the Mautic API library.

We’ve now exceeded 41,000 live instances of Mautic tracking being deployed on websites, which is extrapolated very roughly as an indicator of the number of Mautic instances.

We continue to see strong quarterly growth in active deployments of Mautic tracking – already sitting at 5% growth on last quarter after only a month – and we’re seeing a reversal of the trend we had been seeing of more sites removing Mautic tracking than adding it.

The chart below shows the net added/removed by quarter and you can see that other than a dip in Q4 2023, we seem to be moving much more consistently in the positive direction.

Community Health

Traffic to the Mautic web resources is continuing to return back to around 30,000 new users per month. We also continue to see individuals and new companies getting involved in the Mautic community at a rate of around 10 new companies per month.

This month we saw 16 new contributors getting started with giving back to Mautic and 347 total contributions across the project, which is awesome! Whether that’s providing a solution to a forum post, fixing, testing or reviewing a bug fix, writing content or creating images for social and email communications or even helping to pull the stats for writing this report, it all helps to keep Mautic moving forward. 

We’re also over the 8,000 total members who have been active in the community!

We’re also seeing a very gradual widening of our pyramid of engagement when we consider the project as a whole where people join as a member, then start to engage, then contribute, and then finally move into some of the top contributors in the project.  The following pyramid shows the whole project since 2014:

The aim is that we start to widen the Participant and Contributor sections, so that more people are taking an active role in the project.  This change is happening very slowly, but we have plans for improving our contributor onboarding in the pipeline which we hope will accelerate this further.

Conclusion

We’ve had a good month in April, with new members and ongoing sponsorships bringing us closer to our financial growth targets. Mautic is continuing to grow in adoption and community engagement, and the new trials provision is enabling newcomers to Mautic to get started quickly, lowering the entry point for new users and curious marketers.

As we start to learn more about how people are using Mautic during their trials I’m excited to see how we can use the information to further develop Mautic as a project.

• We have seen a surge of support from Open Collective, even as sponsorship from GitHub dwindles.
• The Mautic community has seen a double up in financial supporters compared to last year.
• We have almost double the contributions in comparison to two years ago.
• Our monthly expenses are well managed, with some anticipation of increased costs due to new system implementation.
• We are seeing steady growth in Mautic downloads and the community.

Finances

Income

Even though our sponsorship funds from GitHub saw a dip due to their new fee model, Open Collective witnessed a surge of fresh support! Following Mautic Conference Global’s success, we got a healthy inflow from Airmeet ticket sales too! Exciting isn’t it? Three Community Support ticket buyers, you rock – our dependencies will get a $150 boost!

Our financial believers have doubled since last year! Although the sum (minus Acquia’s support) is still low, we’re hopeful! The anticipation is high post the new governance model and General Assembly launch – brace for those numbers to skyrocket!

Expenditure

This month we wrapped up legal obligations related to the transfer of trademarks and domains to Open Source Collective. Plus, we sent some cool hologram sticker packs to our contributors (who’ve hit the ’10 contributions’ mark). And let’s not forget about our global presence – the Mautic Conference Global 2023 was well attended, supported by some paid advertising for which we have received the final invoice.

Our infrastructure expenses have held steady, but next month may shake things up as we bring a new system on board. And as for employment expenses, we’re keeping an eye on Open Collective for those to land.

Contributions

Post-conference, contribution levels have balanced out. That being said, we are nearly twice the level where we were two years ago which is no small feat!

Now we’re into the Mautic 5 General Availability release’s preparation I’m excited to see the spike in activity next month!

Special shoutout to the Education Team and the Marketing Team – they’re looking for more hands on deck. Ready to join in?

Organizations

Hat’s off to these organizations for making Mautic epic and fueling our growth! Ready to dive into the data?

Here are the last 90 days’ stats: https://savannahcrm.com/public/overview/2b4590bf-cad0-4c71-870a-6f942a25f8fe.

This month’s details available at https://savannahcrm.com/public/report/85569003-1794-4b0b-ba6f-f4d0c4c899f4

Want your organization to shine here? Start contributing now!

= Increase from last month
= Decrease from last month

Most active companies

Acquia 172 ( 52.22%)
Friendly 147 ( 2.65%)
Dropsolid 97 ( 58.19%)
Leuchtfeuer Digital Marketing 92 ( 13.58%)
Webmecanik 70 ( 39.66%)
Bluespace 44
Surge Media 43
Moorwald | Sven Döring 39 ( 25%)
Aivie 38
Twentyzen 29 ( 67.42%)

Top contributing companies

Acquia 61 ( 29.07%)
Dropsolid 20 ( 31.03%)
Friendly 15 ( 200%)
Webmecanik 12 ( 14.29%)
Aivie 12 ( 14.29%)
Leuchtfeuer Digital Marketing 9 ( 55%)
Comarch 9
Bluespace 2 ( 77.78%)
Leeway Academy 2
Surge Media 2

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Individuals

Thank you, contributors, for your incredible support and work. Let’s give a warm welcome to our new contributors too! ?

These numbers are slightly down owing to last month’s growth as a result of Mautic Conference Global 2023!

Most active contributors

Joey Keller 147
Jan Linhart 142
Mattias Michaux 89
Ekke Guembel 64
Oluwatobi Owolabi 44
Michael Wolman 43
Sven Döring 39
Zdeno Kuzmany 32
Dirk Spannaus 29
Matic Zagmeister 24

Top contributors

Jan Linhart 56
Ruth Cheesley 32
Mattias Michaux 19
Joey Keller 15
Volha Pivavarchyk 11
Zdeno Kuzmany 10
Dennis Ameling 8
Robert Parker 7
Patryk Gruszka 6
PatrickJenkner 4
Madlen Friedrich 3

Welcome to our new contributors this month ?

AbuAwwadAhmad
khaledtahaQ
info
Mauro Chojrin
Aurélien ADAM
PatrickJenkner
Pgbb30
Rigardo Freire

Top supporters

Joey Keller 9
Jan Linhart 5
Mauro Chojrin 2
Michael Wolman 2
team 2
Matic Zagmeister 1
Aurélien ADAM 1
Oluwatobi Owolabi 1
info 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 8 new contributors ? ( 69.23%) and 77 new members joining the community !? ( 25.24%)

Usage of Mautic

We are continuing to see steady growth in the number of downloads of Mautic over time from mautic.org/download

We’ve also just implemented a way to track our downloads through Packagist for Composer-based installations. From next month we hope to be able to track trends over time in the same way as the previous chart.

It’s important to note that this chart shows every package within the mautic/* namespace – some are now deprecated and no longer used.

Community Health

We are seeing a return to normal signup rates with Slack thanks to replacing the broken module on the website with a button to the signup link.

We are also anecdotally seeing a growth in interest from local communities to set up their own meetup groups, with two in the pipeline to get started in the coming months.

Conclusion

We’re financially fit, for now. But it’s not merely money – our fantastic community is growing, reaching across the globe.

With the new governance model’s launch soon, we expect a boost – a foundation for grand growth. The promise of a bright future ahead has us fired up! Are you feeling the excitement too?

To quickly summarize, here are some key points:

• We have seen a surge of support from Open Collective, even as sponsorship from GitHub dwindles.
• The Mautic community has seen a double up in financial supporters compared to last year.
• We have almost double the contributions in comparison to two years ago.
• Our monthly expenses are well managed, with some anticipation of increased costs due to new system implementation.
• We are seeing steady growth in Mautic downloads and the community.

• Financial contributions from Acquia have started to arrive
• Delays ongoing in funds arriving from GitHub Sponsors
• Spike in contributions thanks to Mautic Conference Global and the work done on the Mautic 5.0 alpha release
• Sharp rise in sites with Mautic tracking detected due to a mass roll-out by a domain name provider

Hello folks, and apologies for the delay in getting this report out – we had some glitches with our community CRM which were blocking being able to run our end of month reports.

Finances

This month has seen the first two months’ instalment from Acquia arriving (some administrative issues resulted in a slight delay) so there is a large increase in income as a result.

We have had some further expenses for formally signing over the trademark contact point from Acquia’s legal team to our legal advisor, and also for reviewing our trademark management process so that it is updated with the new arrangements.

We still have not incurred expenses from employing Ruth through Open Source Collective so these are now expected to land in Q3.

Income

The first two instalments of financial support from Acquia arrived this month which is represented by a large increase in income.

There was no transfer from GitHub Sponsors this month (sometimes there can be a delay in it reaching Open Collective and getting assigned to the right account), so this is going to be represented in next month’s income most likely.

Expenditure

We had some more legal expenses this month which should conclude all the trademark sign over process.

There was an erroneous transaction processed this month against a virtual card that we used to manage our domain purchases – that is going to be refunded to our account and is represented here for completeness.

We still have not had any employment expenses land in our Open Collective so we are awaiting this to start soon.

Contributions

We continue to see a strong trend in contributions to Mautic across the channels that we are tracking.

In June we saw a large increase due to speakers at Mautic Conference Global which may have artificially inflated the ‘regular’ numbers – so this is going to be something to be aware of when we interpret the information going forward when there are large events – it could easily hide a dip in other contributions.

We also now have a new chart which is tracking all companies with over 10 contributions. Do check out the Open Startup Reporting spreadsheet to dive into the data!

The data below comes from our Community CRM which we use to do our monthly shout-out on Slack and the Forums, the information is reproduced here.

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

You can always take a look at the data for the last 90 days via this link, and you can now view this month’s report here.

Organizations

These organisations are making Mautic and helping to grow our community.

= Increase from last month
= Decrease from last month

Most active companies:

Acquia 360 ( 63.64%)
Dropsolid 232 (346.15%)
Steer Campaign 156 ( 25%)
Friendly 151 ( 23.35%)
Webmecanik 116 ( 63.38%)
twentyZen 89 (55.56%)
Leuchtfeuer Digital Marketing 81 ( 33.33%)
Moorwald | Sven Döring 52
Marblear 34

Top contributing companies:

Acquia 86 ( 7.53%)
Steer Campaign 45 ( 19.64%)
Dropsolid 29 ( 480%)
Leuchtfeuer Digital Marketing 20 ( 60%)
Webmecanik 14 ( 7.69%)
Aivie 13 ( 85.71%)
Bluespace 9
Friendly 5 ( 58.33%)
Codefive 4 ( 69.23%)
TwentyZen 3

Individuals

A big thank you also to all the individuals who are helping us build this awesome community!

Most active members:

Jan Linhart 265
Mattias Michaux 216
Mohammed Abu Musa 156
Joey Keller 150
Dirk Spannaus 84
Norman Pracht 62
Sven Döring 52
Zdeno Kuzmany 49
Miroslav Fedeleš 42
Tom 34

Top contributors:

Jan Linhart 66
Mohammed Abu Musa 45
Mattias Michaux 21
Volha Pivavarchyk 13
Zdeno Kuzmany 13
Oluwatobi Owolabi 9
Madlen Friedrich 8
Rahul Shinde 8
Miroslav Fedeleš 8
Joey Keller 5

Welcome to our new contributors this month ?

Most of these are speakers from Mautic Conference Global 2023!

jasjitchopra
Setti
Vladimir Mladenov
Tim Schmidt
Santiago Fernández Sapelli
Sebastian Selch
Milou de Hoon
Mariah Wahab
Leonhard Rottmeir
Jasper Debaere
Jaedyn Guthrie
Jack Wrigley
Eddie Christian Aguilar Kleimann
Dylan Caestecker
Anita Ihuman
Dmitry Kudrenko
dross
Els Knevels
Dominique De Cooman
Nidhi Bhardwaj
Abdul Wahab
Surabhi Gokte
team
Nevena Rogar
martoboto
diegoom

Top supporters:

Joey Keller 3
diegoom 2
Michael Wolman 2
team 2
Mohammed Abu Musa 1
Matic Zagmeister 1
dross 1
Rafael Platero 1
Daniel Lord 1
Mattias Michaux 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 27 new contributors ? ( 145.45%) and 104 new members joining the community ! ( 46.48%).

Usage of Mautic

We have seen a fairly steady rate of tracked downloads from mautic.org this month.

According to the data from builtwith.com, there are currently 34,293 live websites which have Mautic tracking enabled worldwide, a strong growth from last month.

This is largely down to a domain management company deploying Mautic tracking to every domain they have available, and also a company deploying a large number of similar website domains with Mautic tracking enabled.

It may be sensible for us to determine a more accurate way to detect active instances of Mautic in the future.

Community health

We have seen a slight rise in activity this month thanks in large part to the work on Mautic Conference Global and Mautic 5.0 – we will continue to monitor this over time.

Conclusion

Financially things are a bit more stable this month, but we have some expenses that we are expecting which will account for a substantial amount of our balance. There continue to be disruptions with funding being transferred from GitHub Sponsors – it may be worth considering whether to continue with this funding channel as a result of this and the additional fees that they are now charging to businesses.

Contributions to Mautic have been on the rise, with a spike in contributions attributed to the Mautic Conference Global and the release of Mautic 5.0 alpha. There has also been an increase in sites with Mautic tracking detected, mainly due to a mass roll-out by a domain name provider. Overall, the community is experiencing growth and increased activity.

• Significant costs this month associated with becoming an independent open source project and an annual infrastructure contract renewal
• Small reduction in income and some delayed income from GitHub Sponsors
• Continued strong growth in contributions 
• Slight increase in download rates, but not significant at this time
• A drop in active members on Slack, but substantial increases in other channels

Finances

This month has seen some further expenses relating to the separation from Acquia, and some additional sponsorships for Mautic Conference Global being completed. An annual infrastructure contract was also renewed this month.

Income

*Note that some funds have not yet arrived from May’s GitHub sponsors income. This is an ongoing challenge and is due to the way that the funds are received from GitHub Sponsors into Open Collective.

This month we have continued to have some sponsorship deals complete for Mautic Conference Global but this has slowed as we approach the event.

We have a reduction in income of $667 from Open Collective this month however this is due to the mis-coding of one $500 transaction last month which should have been associated with Mautic Conference Global, and a couple of one-time donations that were made in April.

Acquia’s seed funding hit some technical challenges reaching us this month due to some complexities with Stripe verification, but this is being addressed between Acquia and Open Source Collective and the first instalment will arrive soon.

Expenditure

We had some further expenses this month which relate to the transfer of ownership of the Mautic trademark and domains from Acquia to Open Source Collective. This is reflected in the Legal Services and Domain Registration line items. These are one-time expenses on the legal side, and recurring expenses on the domain registration side. There is one further expense to come next month on the legal side of things, but otherwise this is now complete.

Happily, all the trademarks and domains are all in our possession at this point in time. A big thank you to Pam Chestek for her legal support, Ben Nickolls at Open Collective, and Jason Wagstaff at Acquia for all their support with this lengthy process.

We have also renewed one of our annual infrastructure contracts for the HeyOrca software we use for collaboration on creating content for and responding to posts on social media, at $774 per year which incorporates a heavy discount for being an Open Source project. Thank you to HeyOrca for enabling our Marketing Team to work collaboratively and help spread the word about Mautic more effectively!

We have started to incur some costs from the promotional activities around Mautic Conference Global where we are running some paid social advertising to drive up ticket sales. This will be offset by the ticket sales and sponsorship income from the event, which has exceeded its breakeven point.

Employment expenses from remote.com have not yet landed with our collective, so this will start to accrue from next month.

Contributions

We are continuing to have strong growth in contributions across the community, which is great to see.

The data below comes from our Community CRM which we use to do our monthly shout-out on Slack and the Forums, the information is reproduced here.

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

You can always take a look at the data for the last 90 days via this link, and you can now view this month’s report here.

= Increase from last month

= Decrease from last month

Organizations

These organisations are making Mautic and helping to grow our community.

Most active companies:

Acquia 220 ( 5.98%)

Steer Campaign 208 ( 11.23%)

Friendly 197 ( 105.21%)

low-cost.Marketing 189 ( 397.37%)

Leuchtfeuer Digital Marketing 96 ( 29.73%)

Webmecanik 71 ( 10.13%)

twentyZen 54

Ionutojica 53

Dropsolid 52 ( 69.41%)

Codefive 45

Top contributing companies:

Acquia 93 ( 9.71%)

Steer Campaign 56 ( 19.15%)

Webmecanik 13 ( 7.14%)

Codefive 13

Friendly 12 ( 300%)

Comarch 10 ( 100%)

Leuchtfeuer Digital Marketing 10 ( 60%)

Texthelp 8

Aivie 7 ( 30%)

Dropsolid 5 ( 84.85%)

Individuals

A big thank you also to all the individuals who are helping us build this awesome community! 

Most active members:

Mohammed Abu Musa 208

Joey Keller 197

Jan Linhart 195

Yosu Cadilla ツ 189

Dirk Spannaus 54

Ionuţ Ojică 53

Lenon Leite 45

Mattias Michaux 42

Daniel Lord 41

Dwayne Taylor 39

Top contributors:

Jan Linhart 80

Mohammed Abu Musa 56

Lenon Leite 13

Joey Keller 12

Zdeno Kuzmany 9

Daniel Lord 8

Tejas Navghane 7

Volha Pivavarchyk 6

Robert Parker 5

Artem Lopata 5

Welcome to our new contributors this month ?

Paul Sanduleac

jvir

Bob Herman

Redon Skikuli

KreativeKrise

Khalid Zamer

bgit-c

magdalenaleonow

putzwasser

Stefan

Chris Woelk

Top supporters

Joey Keller 7

Daniel Lord 2

Bgit-c 1

Matic Zagmajster 1

Redon Skikuli 1

Dwayne Taylor 1

Tejas Navghane 1

Jan Linhart 1

Modifiedcontent 1

Bob Herman 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 11 new contributors ? ( 37.50%) and 71 new members joining the community ? ( 18.33%).

Usage of Mautic

We are starting to see a gradual upward trend in the number of downloads of Mautic that are happening through mautic.org/download.

It’s important to bear in mind that this only tracks contacts who have consented for us to hold data on them. If they subsequently do not re-consent or request to be removed, their records will be removed. Therefore there might be some small fluctuations in numbers over time when comparing against previous Open Startup reports.

According to the data from builtwith.com, there are currently 29,693 live instances worldwide, a small dip from last month’s figures.

Community Health

We are continuing to average around 200-250 active members across the community each month, which is down slightly from 240-260 in the last quarter of 2022. When we consider the trend over the last two years we can see that active members have reduced, so this is something that we should look at addressing.

Diving into the data, the drop in active members seems to be most notable on Slack. Other channels seem to be maintaining or even increasing activity.

Members active on Slack

Members active on the Forums

Members active on GitHub

On the other hand, some channels are seeing substantial growth, such as PR reviews from people testing and reviewing new features and bug fixes. This is a very important area to see increasing engagement in, because it means we are able to release fixes and features in higher volumes and more frequently. Much of the recent increase in engagement has been in preparation for the Mautic 5.0 release which is on the near horizon.

Members completing GitHub PR reviews

Likewise activity on Jira with people working on tasks has also risen. Jira issues can be anything from chunking down very large code-based tasks into smaller individual tasks to things which are completely unrelated to code, like writing blog articles, creating visuals for conferences, writing copy for social media, and more. It’s great to see this area increasing as well, which shows a steady rise in folks getting involved in other areas of the project.

Members completing Jira issues

• Recovering from several canceled monthly sponsorships
• Strong growth in sponsorship sales for Mautic Conference Global 2023
• Around 30,000 active Mautic instances worldwide
• New members in the community dropped for second quarter
• New contributor members have rebounded from an drop earlier in the year
• First employee starting

Finances

Overall, Mautic has had a good month financially, raising over $8,200 in sponsorship revenue for Mautic Conference Global 2023 this month.

Income

Expenditure

We have incurred some unplanned expenses for legal services which were required to facilitate the move to becoming an independent open source project, of just over $2,800 this month. There is no employment expense represented due to delays in getting the contract finalized, which was only completed at the end of April. I’m happily donating my work time during this transition period.

While we are seeing a slow but steady sale of tickets for Mautic Conference Global, we will not realise the income until after the event. 

This is because the money comes into Open Collective’s central Stripe account and it is journaled across to Mautic’s account once the event is complete and any possible refunds are dealt with. Currently we have raised just over $850 in ticket sales (excluding fees).

Challenges with GitHub Sponsors

While we have had some sponsorships canceled for financial reasons over the last few months, it seems that we – like many open source projects – had a flurry which have come about because PayPal was removed as a billing method from GitHub Sponsors, and the notification to sponsors was easy to miss.

We have been reaching out to the folks who we believe have been impacted by this change and the vast majority have re-subscribed.

Additional fees for sponsoring organizations

GitHub announced last month that they would begin charging additional fees for organizations who are sponsoring through GitHub Sponsors, between 3-6% based on which payment method you use. Naturally, more fees means less money ultimately coming to the open source projects you want to support. 

For this reason, some sponsors on GitHub have chosen to switch to sponsoring Mautic directly through Open Collective, as all the funds collected through GitHub Sponsors ultimately come back there – so it makes more sense to donate directly.

We may have to consider whether it makes sense to continue using GitHub Sponsors going forward if we want to maximize the use of funds that are donated to Mautic.

Contributions

The data below comes from our Community CRM which we use to do our monthly shout-out on Slack and the Forums, the information is reproduced here.

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

You can always take a look at the data for the last 90 days via this link, and you can now view this month’s report here.

 = Increase from last month
 = Decrease from last month

Organizations

These organisations are making Mautic and helping to grow our community.

Most active companies

Acquia 234 ( 59.72%)

Steer Campaign 187 ( 7.88%)

Dropsolid 170 (178.69%)

Friendly 96 ( 34.25%)

Webmecanik 79

Leuchtfeuer Digital Marketing 74 ( 9.76%)

Moorwald | Sven Döring 53 ( 31.17%)

low-cost.Marketing 38

Codefive 35

Bonndigital 32

Top contributing companies

Acquia 103 ( 39.19%)

Steer Campaign 47 ( 38.24%)

Dropsolid 33 ( 175%)

Leuchtfeuer Digital Marketing 25 ( 257.14%)

Webmecanik 14 ( 22.22%)

Moorwald | Sven Döring 11 (120%)

Aivie 10

Comarch 5 ( 72.22%)

Codefive 4

Friendly 3 ( 66.67%)

Individuals

A big thank you also to all the individuals who are helping us build this awesome community! 

Most active members

Jan Linhart 196

Mohammed Abu Musa 187

Mattias Michaux 124

Joey Keller 93

Zdeno Kuzmany 55

Sven Döring 53

Rembrand Le Compte 39

Ekke Guembel 38

Yosu Cadilla 38

Lenon Leite 35

Top contributors

Jan Linhart 80

Mohammed Abu Musa 47

Mattias Michaux 28

Artem Lopata 18

Zdeno Kuzmany 14

Miroslav Fedeleš 14

Sven Döring 11

Volha Pivavarchyk 10

Rembrand Le Compte 5

Ekke Guembel 4

Welcome to our new contributors this month ?

Mthobisi Glen Sehlabela

Martina Scholz

Lenon Leite

Simran Sethi

anil_naut111

Top supporters

Mattias Michaux 5

Joey Keller 2

Jan Linhart 2

Mthobisi Glen Sehlabela 1

Oluwatobi Owolabi 1

Matic Zagmajster 1

Rodrigo demetrio 1

Ekke Guembel 1

anil_naut111 1

Matthias Reich 1
 

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 5 new contributors ? ( 22%) and 57 new members joining the community ? ( 24%).

Usage of Mautic

Based on tracked downloads from mautic.org we are averaging around 650 unique downloads per month, this does not include installations from GitHub/Composer.

Our friends at builtwith.com have kindly provided us with access to their dataset to facilitate our monthly reporting.

Using the information captured by their platform we estimate that there are currently around 30,000 instances of Mautic live worldwide. This is a metric that we are going to continue to track and measure over time.

Community health

While we are continuing to see new members joining our community, the rate of new joiners has been slightly dropping over the past six months. It’s something that we will continue to monitor over time.

We are continuing to onboard between 5-10 new contributors each month which is wonderful to see, but we really want to start driving these numbers higher.

When we look at the engagement pyramid we can see that the biggest hurdle is from people going from a visitor to a participant. This happens when people are having more discussions in the community. 

For reference, one conversation makes you a Visitor, 10 makes you a Participant, one contribution makes you a Contributor and ten contributions moves you to the top tier of Core.
 

Employee #1 starting

This month also saw Project Lead Ruth Cheesley starting to work full time for the Mautic Community. The contract of employment can be found here, the rate of pay is set at this time in accordance with the hourly rate defined in the Community Handbook.

Today, we’re taking that commitment a step further by following the example of Mautic Community Partners Friendly, by adopting the Open Startup model.

What this means is that we are explicitly deciding to openly share our metrics from across our community including revenue, community growth, contributor history and website traffic in regular monthly reports.

You can already find this information if you know where to look, but going forward we’re going to be publishing this in a clear, transparent monthly report which will pull from a regularly updated Google Spreadsheet. 

In the future we might look at creating a dashboard which automates more of this process (if you’d like to help with that, please drop me a message on Slack) but for the time being, this will be our starting point.

Read our first report here.

We’re excited to share that there has been a number of improvements to existing integrations and features, as well as new features and integrations that have been added in the 2.9.0 release of Mautic.

Integrations:

Systems Connectivity:

• Zapier: A new integration with Zapier has been created which is available through the Zapier interface. This integration allows a you to create workflows in Zapier based on data from Mautic. These workflows can be triggered based on form submission data, email open data, page hit data, point change data and contact creation or updated data. So many opportunities to provide information across your organization, making each customer experience more relevant and valuable.
• Connectwise: Similarly, a bi-directional sync with Connectwise is now available as a standard plugin. Leads can be created in Connectwise from form or campaign actions in Mautic. Data from Connectwise can be brought back to the contact and company records in Mautic. There is also a full sync option available where any changes made or new contacts created in Mautic can be pushed to Connectwise on a periodic basis.

CRM:

• • CRM Integrations: With this release we are announcing a number of standard CRM plugins to Mautic. With each one of these plugins, a bi-directional sync is standard. Leads can be created in each of these CRM’s from form or campaign actions in Mautic. Data from the CRM’s can be brought back to the contact and company records in Mautic as well. There is also a full sync option available where any changes made in Mautic can be pushed to the CRM’s on a periodic basis. (NOTE: Although each plugin exhibits similar functionality, each will require unique configuration, so be on the lookout for further instruction.) These CRM’s include:
    • SugarCRM (v6.x and v7.x will be supported.)
    • Zoho
    • MS Dynamics
    • PipeDrive

• Salesforce optimization: Along with these standard CRM plugins, the Salesforce plugin has been refactored for performance improvements and scalability. We have also fixed the issue where boolean fields did not sync properly in some cases.

In addition to the exciting integration updates, there has also been work done on one of the most powerful aspects of Mautic, reporting. We all recognize that the ability to review the information that is being gathered is critical to the success of any given effort. These new filters and bug fixes will equip you with better data, making engagement with your audiences more effective.

Reporting

• Reporting filters: You can now specify And/Or conditions at the same level between multiple filters on a report. Additional operators have also been added – these include:
  • contains (e.g you can have a filter of last name contains “lbe” to pull in all contacts that match %lbe%)
  • starts with (e.g. you can have a filter of last name starts with “Gil” to pull in all contacts that match Gil%)
  • ends with (e.g. you can have a filter of last name ends with “bert” to pull in all contacts that match %bert)
• Device filters: You can now create segments based on what device type, brand, OS and model the contact has accessed a marketing communication from.
• Metric alignment: A number of issues regarding report inconsistencies in different areas of the product specifically around emails have been resolved.

Functionality

• Focus Items Formatting: You can now format the content for focus items! A new section called ‘content’ has been added to the builder for focus items that enables you to format content in basic, editor or html mode. This opens the door for even more creativity when engaging visitors to your site.

Infrastructure And Performance

• List upload speed improvement: The list upload speed has been significantly improved. Lists now take ⅙ of the time they did before this enhancement – meaning, if a file took 60 seconds to upload it now takes 10! From a UI perspective, for fields with more than 1000 records, the import process will now run in the background and notify you when complete. It will automatically switch to this background process for files that have over 1000 records so that you are free to leave the page and work in other areas of Mautic. Now there’s even more time to accomplish what you set out to do.

We’re grateful for the those of you who made the effort to load the beta release of 2.9.0 and test the variety of features, functionality and fixes that were part of this release. Mautic would not be where it is today without the incredible community that we have.

For more detailed information on this release, you can find the release notes here. If you have any questions, please be sure to reach out to us via the Community Forums, Slack or our social channels (Facebook & Twitter) and we will do our best to help.

Links to Tutorial Videos

• SugarCRM Integration Setup
• Microsoft Dynamics Integration Setup
• Pipedrive Integration Setup
• Zapier Integration Setup